Understanding Your Attendees: The Key to Event Success
Every event attendee comes with their own perspective, goals and personality. From the Social Butterfly to the Reluctant Attendee, understanding these personalities at a high level can give insight into…
Benchmarking Your Meetings Management Journey
As part of the 2017 Meetings Forecast survey, companies participated in a benchmarking exercise where they were asked questions on their implementation, definition, and adoption of meetings management practices. Based…
Mitigating Risk Across Meeting & Event Planning in China
Multinational organizations are increasing their presence across China, an economic growth zone. As a result, meetings activity is increasing in China. According to Transparency International’s Perception Index, China scored 40/100,…
The Top Global Meetings Destinations: Where Business Travelers Are Heading
What cities in the world are the best for business meetings? American Express Meetings & Events (M&E) answers that question in its newly released 2018 Global Meetings and Events Forecast…
2018 Global Meetings & Events Forecast
Looking ahead to 2018, the meetings and events industry can be described as a thriving environment. We are seeing steady and increasing investment with meetings viewed as a growth enabler…
Lessons For Travel Managers From the Canada Games
This summer, thousands of young athletes gathered in Winnipeg, Manitoba, for the 50th anniversary of the Canada Games, a high-level multisport competition that takes place every two years. It’s where…
2017 Global Meetings and Events Forecast
The sixth annual global meetings forecast demonstrates the increasing strategic role and value that meetings and events play in organizations of all sizes around the globe. In the 2017 forecast,…
Pharmaceutical Conference Planning: The Physician’s Perspective on Meetings and Events
Over the last twenty years, pharmaceutical companies have faced ever-changing guidelines and increasing scrutiny around their interactions with physicians. Interaction and communication with healthcare professionals is a critical channel pharmaceutical…
Incentives: Engage
With all the buzz about how Millennials are changing the workplace and shifting planners’ meeting strategies, it should come as no surprise that this generation – defined globally as individuals…